Need vs Want

When I talk to people, most often what they need is not what they say they do. Needs and wants are miles apart and because we tend to supply our needs, we might end up walking in circles. Vicious circ... Read More

The cupcake theory

When you don’t feel confident that you provide the best and you always think that you overcharge your customers because your competitors are offering better-looking or highly polished goods and ... Read More